Discussion on the social and commercial value of automotive CMF design

As the automotive industry accelerates its shift toward sustainability and human-centric innovation, CMF design emerges as a pivotal force harmonizing social and commercial values. This speech explores three critical dimensions: First, CMF transforms supply chains through material innovation and circular systems, converting environmental accountability into business opportunities that drive low-carbon transitions. Second, sensory breakthroughs in textures and finishes forge emotional bonds with users, leveraging differentiated experiences to unlock market value. Third, localized design bridges cultural heritage with industrial modernity, safeguarding intangible traditions while cultivating regional commercial potential. Transcending mere aesthetics, CMF acts as a strategic nexus integrating ecological stewardship, human connection, and economic vitality, redefining value creation for the automotive ecosystem.