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Diego Fuertes

Diego Fuertes

Creative director & Founder, Fuertes Design
Diego Fuertes Pedrosa is a Spanish industrial designer known for his products, art installations, and immersive spaces. His work emphasizes a playful approach to functionality, combining geometric aesthetics with the concept interaction at its core. His projects has spanned across Asia, Europe, and the Middle East, and recognized by international awards.

In 2011, he began exploring design through architecture and interactive installations in Shanghai for companies such as Nike and Kvadrat. By 2014, he founded his multidisciplinary studio, Fuertes Design, debuting with the immersive space The Temple of Deadly Quickness for Nike, which received two Spikes Asia Awards and a One Show Award.

His studio has since continued collaborating with brands such as Kohler, Herschel, Oppo, and Nio, among others, pushing the boundaries of creativity and innovation in design. Diego also advises agencies such as JWT, Wieden+Kennedy, and AKQA on design and product development. In addition to managing his studio, He has been a lecturer at Jiaotong-Liverpool University and is currently a Professor of Social Design at Alfonso X el Sabio University in Spain.
Sessions
Shanghai Subscribe

3 - 6 June 2021

Shanghai World Expo Exhibition & Convention Center

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